2022 Toyota Tacoma TRD Pro & Trail Edition
Client: TOYOTA USA
DP/Photographer: alex frankel
Producer/PROD. CO: af.co studio / MEGA Nice Creative
post production: alex frankel
I had a blast filming for Toyota in Colorado; we were capturing their new 2022 Toyota Tacoma TRD Pro in a fancy new Electric Lime color along with the ever-steady Lunar Rock Trail Edition. The ask was to grab as much video and still imagery as possible to provide to the media to use for press releases and social posting. I put together several string-out edits of the best stuff and provided them in final deliverable as an asset pack.
I’ve cut together a little sizzle of some of the footage that was captured but there was well over an hour of final edited and colored creative delivered. Due to the nature of high altitude and one-man production, I shot this entirely on the Canon R5 which held up to the task impressively.
